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    AD GUINNESS "The Men Inside the Suits"

    After ten years of amicable collaboration with Héctor Mediavilla, the Brazzaville Sapeurs have become the international stars they always wanted to be thanks to ... advertising. The English advertising agency AMV BBDO came up with idea of proposing a Guinness campaign based on the world of the Congolese Sapeurs.

    Héctor Mediavilla actively took part in the production and directed the documentary film  The Sapeurs "The Men Inside The Suits" for Guinness with Stillking Films and Picturetank.The advert shot in South Africa and directed by Nicolai Fuglsig, has already had been seen nearly 3 million times on YouTube.